Purchase this paper
Uniqlo’s Market in America and Europe
I agree that Uniqlo is the world's third-largest fashion company after H&M and Zara. Unfortunately, it has not been able to thrive in the US market successfully. It remains unpopular among many shoppers in the country. Gustafson (2017), noted that although its prices and designs are similar to that of Zara and H&M, the company has not been able to market its products successfully to customers in America. In an attempt to solve this issue, the company can target customers in the suburbs of the US. Also, it can focus on social media advertisements to reach more customers.
Do you need a custom essay? Order right now: